Advertisements and other content that may be displayed or transmitted to you on or through the website may be customized to your interests and preferences, based on your personal information and website usage information, including (but not limited to) non-personally identifying information, which we may obtain from you or from other sources.
Your privacy is important to Desert Serenity Float. To make your visits to our website and use of the services available as purposeful as possible, you may be asked for personal information and certain information may be collected from your computer when you visit us. “Personal information” includes, for example, your name; home and/or business address; e-mail address; telephone number; credit card and other payment information; social security number or employer identification number; demographic information and/or other information that may identify you as an individual or allow online or offline contact with you as an individual.
Right to Opt In and Opt Out
You may have the right to “opt in” and “opt out” of certain of our uses of your personal information. For example, at the time you are requested to provide personal information on this website, you may have the opportunity to elect to, or not to receive correspondence from us. You may opt out of any communication with Desert Serenity Float by clicking the opt-out link in our communications stating that you would like to be removed from a specific Desert Serenity Float list, or all communications. Please understand that you may be contacted by Desert Serenity Float in connection with your relationship with us as a client, or as follow up from an event, class, or purchase.
Website Use Information
Cookies. We may use “cookies” to keep, and sometimes track, information about you. Cookies are small data files that are sent to your browser or related software from a web server and stored on your computer’s hard drive. Cookies track where you travel on our website and what you look at and purchase. They may store your preferences, the information in your shopping cart, and/or your username and/or password. A cookie may enable us to relate your use of our website to other information about you, including your personal information. All of these purposes serve to improve and personalize your experience on our website. Most web browsers can be set to inform you when a cookie has been sent to you and provide you with the opportunity to refuse that cookie. However, refusing a cookie may, in some cases, preclude you from using, or negatively impact the display or function of, the Website or certain areas or features of the Website.
Clear GIFs. We may use clear GIFs (pixel tags) or similar technologies, in the website and/or in our communications with you to enable us to know whether you have visited a web page or received a message. A clear GIF is typically a one-pixel, transparent image (although it can be a visible image as well), located on a web page or in an e-mail or other type of message, which is retrieved from a remote site on the Internet enabling the verification of an individual’s viewing or receipt of a web page or message. A clear GIF may enable us to relate your viewing or receipt of a web page or message to other information about you, including your personal information.
IP Address and Click-through Information
Our server collects data about your server’s Internet address automatically when you visit us. This information, known as an Internet Protocol address, or IP Address, is a number that’s automatically assigned to your computer by your Internet service provider whenever you’re on the Internet. When you request pages from our website, our servers may log your IP Address and sometimes your domain name. Our server may also record the referring page that linked you to us; the pages you visit on this website; the website you visit after this website; the ads you see and/or click on; other information about the type of web browser, computer, platform, related software and settings you are using; any search terms you have entered on this website or a referral site; and other web usage activity and data logged by our web servers. We use this information for internal system administration, to help diagnose problems with our server, and to administer our website. Such information may also be used to gather broad demographic information, such as country of origin and Internet Service Provider. We may also link this information with your personal information. Any or all of these activities with regard to website usage information may be performed on our behalf by our services providers.
How Desert Serenity Float Uses Your Personal Information:
We may use third-party partners to help operate our website and deliver our products and services, and may share your information with our affiliates, service providers and other third parties that provide products or services for or through this website or for our business (such as website or database hosting companies, address list hosting companies, e-mail service providers, analytics companies, distribution companies, fulfillment companies, and other similar service providers that use such information on our behalf).
We may disclose aggregate statistics regarding user behavior as a measure of interest in, and use of, our website and e-mails to third parties in the form of aggregate data, such as overall patterns or demographic reports that do not describe or identify any individual user.
Legally Compelled Disclosures
We may disclose user information to government authorities, and to other third parties when compelled to do so by government authorities, at our discretion, or otherwise as required or permitted by law, including but not limited to in response to court orders and subpoenas. We also may disclose user information when we have reason to believe that someone is causing injury to or interference with our rights or property, other users of the website, or anyone else that could be harmed by such activities.
In the event that Desert Serenity Float, or substantially all of its assets, is acquired by one or more third parties as a result of an acquisition, merger, sale, reorganization, consolidation or liquidation, user information may be one of the transferred assets.
While Desert Serenity Float will endeavor to protect the security and integrity of sensitive personal information provided to this website, due to the inherent nature of the Internet as an open global communications vehicle, we cannot guarantee that information, during transmission through the Internet or while stored on our system or otherwise in our care, will be absolutely safe from intrusion by others, such as hackers. If you contact us by e-mail or a “contact us” or similar feature on our website, you should be aware that your transmission might not be secure. A third party could view information you send by these methods in transit. Do not send sensitive information (such as payment card information, social security numbers, employer identification numbers, passwords, or pin numbers) to us via e-mail or via a “contact us” or similar feature on our website. We will have no liability for disclosure of your information due to errors or unauthorized acts of third parties during or after transmission. In the unlikely event that we believe that the security of your personal information in our possession or control may have been compromised, we may seek to notify you of that development. If a notification is appropriate, we would endeavor to do so as promptly as possible under the circumstances, and, to the extent we have your e-mail address, we may notify you by e-mail. You consent to our use of e-mail as a means of such notification.
Consent to Processing
By providing personal information to this website, you understand and consent to the collection, maintenance, processing and transfer of such information in and to the United States and other countries and territories.
Third-Party “Linked-To” Websites
When you are on our website you may have the opportunity to visit, or link to, other websites, blogs, or other electronic media not operated by Desert Serenity Float. These sites may collect personal information about you. Desert Serenity Float does not control sites that are operated by these entities and is not responsible for the information practices of the other websites. The privacy policies of any linked websites are the sole responsibility of the other websites.